23th of january 2012

The food industry in total is communicating badly with its final customer, the consumer. Manufacturers have to be much more open about what and how they do things. If your proud at your company, then you want to show what you and win trust that way.

For the whole article look at the VTM site: http://www.vmt.nl/column-frans-egberts-via-openheid-vertrouwen.166607.lynkx